François Truffaut once said that "Film lovers are sick people." He may have been on to something.
Showing posts with label trailers. Show all posts
Showing posts with label trailers. Show all posts
Sunday, April 19, 2015
Shot/Reverse Shot: Episode 91 - Marketing and Hype
It's been a pretty marketing-intensive week in the world of film as we saw a teaser for Batman v Superman: Dawn of Justice (which was itself preceded by a teaser for the trailer), a new trailer for Fantastic Four, a new trailer for Jurassic World and, of course, the second teaser for Star Wars: The Force Awakens. With all this hype overwhelming the Internet, Matt and I decided to talk about the state of movie marketing and various trends - such as releasing so much footage for a film in trailers that people end up seeing a huge chunk of it before the release date, as happened with The Amazing Spider-Man several years ago - that have us worried. We also talk about Netflix's Daredevil series and a baffling British musical called Walking on Sunshine, just to add a bit of variety.
Spoiler Warning: We discuss the most recent trailer for Terminator Genisys and how it reveals a piece of information which probably should not have been included in a trailer. If you want to avoid that spoiler, then please skip from 21:30 to 22:00.
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